Apparel Magazine Race For Retail Relevance




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Pricewaterhouse  Coopers’ annual global survey of 23,000 online consumers on online  shopping behavior shows that shoppers are seeking new and innovative  ways to research and shop even as they continue to respond to  old-fashioned brand equity and pleasant in-store experiences. More  clothing and footwear shoppers than ever say they prefer to shop online.

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PwC’s  annual survey of online shoppers reveals the new ways consumers are  researching and making their apparel purchases, both at home and in the  store. 

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Cross-Channel Report

A Race for Retail Relevance

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